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start with WHY

start with WHY

origins "Start with Why" is the title of Simon Sinek's first and most popular business book ... having earned a spot on the New York Times and Wall Street Journal bestseller list. in his book ... Simon Sinek has researched ... that...

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the CASE ... for lower case

the CASE ... for lower case

there is not a lot of upper case ... decorating our conversation ... the same holds true for our 3 dots ... which finds it origins in contemporary social speak ... breaking sentences ... into short clear parts ... to get lightness and clarity ... in what is being purveyed. here we explain why that is

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(r)on #gothaspeak

(r)on #gothaspeak

immerse yourself in #gothaspeak ... where we got it from ... what its objectives are ... and how everyone of us can rally behind it ... to inspire that broader audience ... about the pioneering age of aviation. #gotha!

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